Highway1 has been operating at the heart of the hardware startup ecosystem since it began in San Francisco in 2013. We are dedicated to helping build strong companies. We help startups understand how to manufacture at scale, get to market faster and avoid inventory risk. Highway1 is looking for the world’s best hardware startups and entrepreneurs who are passionate about design, brand and the consumer experience.

Passionate about design,
brand and the
consumer experience.

Since its inception, Highway1 continues to evolve, develop and adapt to ensure that it operates in the most impactful way. This has led to the program finding new ways of supporting startups in areas that are traditionally most challenging when launching innovative hardware products.