Our Alumni - 2015


Ayda is empowering women during their fertility journey. The company’s first product is a wearable fertility tracker.

Worn only during sleep, Ayda enables women to effortlessly identify when they are most fertile so they can maximize their chances of conceiving naturally.

The Ayda fertility tracker is a seamless, non-invasive experience, automatically logging biometric data during sleep to a connected app on an easy to use platform.

Ayda removes the burden associated with fertility tracking, providing women and couples with actionable data and peace of mind.


Co-founder James Foody was inspired to create Ayda at a PCH Hardware Hackathon in Dublin, Ireland in Autumn 2014. Spurred on by personal stories from friends and family, James and the Ayda team relocated to San Francisco from Cork, Ireland, in 2015.

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